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Preview of Kalipayan's Farm-to-Table E-Cookbook

As part of my thesis, I designed an interactive e-cookbook for Kalipayan Natural Farm and Restaurant to enhance their farm-to-table cooking class experience. Also, I was the one who shot and edited the photos and videos of the dishes and ingredients. 


This project aimed to create an engaging and educational digital resource that seamlessly integrates recipes, farm-fresh ingredients, as well as sustainable cooking practices.

Rebranded Collaterals

    Establishing Snaps Studios’ Brand Identity

    I played a key role in shaping the company’s visual identity. Beyond spearheading operations and ensuring high-quality event photography services, I designed the company logo and the brand identity guidelines to establish a cohesive and recognizable image for the brand.


    The guidelines covered essential aspects such as logo variations, logo usage, typography, color palette, and the brand philosophy, ensuring consistency across all touchpoints.

    Building CollectiPop’s Brand Identity

    I played a key role in creating a strong and recognizable brand identity for CollectiPop. I designed their brand guidelines, ensuring consistency across all visual assets, including logos, typography, color schemes, etc.


    Beyond branding, I designed social media graphics, invoices, and custom illustrations, giving CollectiPop a unique aesthetic that stood out in the toy community.

      Marketing Collaterals for FlexiFreight Solutions, Inc.

      I led the creative direction for their marketing materials. I photographed their warehouse and workforce for corporate and promotional use.


      A key deliverable was the design and production of a corporate brochure for mass printing and distribution at WOFEX 2024 for potential clients and investors.

      Additionally, I designed the company’s employee ID cards, ensuring a cohesive and professional brand identity across internal and external materials.

      Goshen Logo Variations & Packaging Sticker Designs

      I created logo color variations of Goshen, a sub-brand of JVM that sells Filipino snacks or pasalubong such as toasted mamon and polvoron.

      I was also able to design their packaging stickers.

      Digital Marketing & Product Photography for BV & R

      I contributed to strengthening the company’s international marketing and trade efforts through high-quality visual content. I photographed the top 100 export products, producing high-resolution images that elevated the brand’s presentation to potential clients and investors.

      To further enhance their market reach, I designed an interactive digital brochure, providing a streamlined and user-friendly platform for showcasing their products. This modern and visually engaging approach improved their ability to communicate with stakeholders.

      I also provided a printable file if they would decide to have the digital brochure printed.

      Juliana Lynelle | Multimedia Artist

      julianatribunal@gmail.com

      +63 917 712 3657

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