As part of my thesis, I designed an interactive e-cookbook for Kalipayan Natural Farm and Restaurant to enhance their farm-to-table cooking class experience. This project aimed to create an engaging and educational digital resource that seamlessly integrates recipes, farm-fresh ingredients, and sustainable cooking practices.
The e-cookbook features image carousels, embedded videos, and interactive elements, providing users with an immersive way to learn natural farming and heritage cooking.
I played a key role in shaping the company’s visual identity. Beyond spearheading operations and ensuring high-quality event photography services, I designed the company logo and the brand identity guidelines to establish a cohesive and recognizable image for the brand.
The guidelines covered essential aspects such as logo variations, logo usage, typography, color palette, and the brand philosophy, ensuring consistency across all touchpoints.
I played a key role in creating a strong and recognizable brand identity for CollectiPop. I designed their brand guidelines, ensuring consistency across all visual assets, including logos, typography, color schemes, etc.
Beyond branding, I designed social media graphics, invoices, and custom illustrations, giving CollectiPop a unique aesthetic that stood out in the toy community.
As a Multimedia Artist for General Milling Corporation, I contributed to the company’s brand presence and event marketing through refined visual design and multimedia production. I designed invitations and certificates for their annual baking demo event, adding a touch of sophistication and professionalism to align with the brand’s identity.
I led the creative direction for their marketing materials. I photographed their warehouse and workforce for corporate and promotional use.
A key deliverable was the design and production of a corporate brochure for mass printing and distribution at WOFEX 2024 for potential clients and investors.
Additionally, I designed the company’s employee ID cards, ensuring a cohesive and professional brand identity across internal and external materials.
I captured high-quality images of their export products, ensuring a professional and polished presentation for global clients and investors.
To support their business outreach, I also designed a digital interactive product catalog to provide a structured and visually engaging way to showcase their offerings to potential partners and/or investors.
Additionally, I designed the company’s employee ID cards.
I created logo color variations of Goshen, a sub-brand of JVM that sells Filipino snacks or pasalubong such as toasted mamon and polvoron.
I contributed to strengthening the company’s international marketing and trade efforts through high-quality visual content. I photographed the top 100 export products, producing high-resolution images that elevated the brand’s presentation to potential clients and investors.
To further enhance their market reach, I designed an interactive digital brochure, providing a streamlined and user-friendly platform for showcasing their products. This modern and visually engaging approach improved their ability to communicate with stakeholders.
I also provided a printable file if they would decide to have the digital brochure printed.
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